COURSE TITLE OVERVIEW
Public Relations and Media Skills In today’s world of social media, an effective and timely PR can create, maintain and save a company image and turn a crisis into an opportunity. Poor PR on the other hand, can ruin the image and public’s trust.

Participants will learn how to develop a PR campaign to promote their organisation or acquire crucial media skills.  They will also gain knowledge about events and conferences management or implement a Corporate Social Responsibility (CSR) initiative.
Strategic Marketing and Sales One of the keys to success of a business is Strategic Marketing and Sales. It is important that managers and leaders are able to recognise trends, anticipate customer wants and needs, and then deliver a product or service that meets their wants and needs at a profit. This course will provide you with marketing strategies and techniques that have had a track record of delivering success.
Stores Management & Stock Control Everyone is a stock controller at home and at work.  We all buy and keep food, clothes, paper, pens and many other goods.  We also have shortages, surpluses and emergency purchases.  Some people are not successful in managing and controlling their stock as they regularly dispose them.  Some people can manage it really well. So stock control is actually a natural occupation but some can undertake it more successfully than others.

If you want to do better, you need to train. This course is designed to help participants plan and manage their stock effectively and efficiently.
Strategies of Effective Purchasing, Tendering & Supplier Selection Today, organisations are faced with competitive pressures. Procedures, skill sets and extensive efforts are required either for small or large purchases.  Therefore, the degree of skill exercise in the purchasing process can make the difference between profit and loss and between cost saving or cost overruns.

This course will make a difference in the way you plan and execute the purchasing function within your organisation.  Delegates will also learn current Best Practices in Procurement.